1. Introduction

This Privacy Policy explains how Serenity Healthcare Services Limited (“we”, “our”, “us”) collects, uses, and protects your personal data when you use the Serenity Carer Hub mobile application.

We are committed to safeguarding your information in line with the UK GDPR, the Data Protection Act 2018, and other applicable privacy laws.

2. Information We Collect

When using the app, we may collect and process the following types of data:

a. Personal Information

  • Full name
  • Email address / login credentials
  • Employee ID or carer number
  • Role and employment details
  • Location data (if relevant for shift verification or visit logging)

b. Usage & Device Data

  • App usage logs (e.g. login times, feature usage)
  • Device type, operating system, and app version
  • Crash reports (anonymised)

3. How We Use Your Data

We use your information to:

  • Enable login and verify your identity
  • Record and display your scheduled visits
  • Track attendance and shift completion
  • Communicate relevant updates or shift changes
  • Improve the app’s performance and functionality
  • Ensure compliance with internal care standards and legal obligations

4. Legal Basis for Processing

We process your data under the following legal bases:

  • Contractual obligation – to provide you with access to the app and services
  • Legal obligation – to comply with care industry regulations
  • Legitimate interests – to ensure smooth operations and service improvement

5. Data Sharing

We do not sell your personal data.

We may share your data with trusted third parties where necessary:

  • Cloud hosting and database providers
  • Internal HR and care coordination teams
  • Legal or regulatory authorities (if required by law)

All third-party services comply with strict data protection standards.

6. Your Rights

You have the right to:

  • Access your data
  • Correct inaccurate data
  • Request deletion (where legally applicable)
  • Object to or restrict processing
  • Lodge a complaint with the ICO (Information Commissioner’s Office)


To exercise any of these rights, don’t hesitate to get in touch with us at:

info@serenityhealthcare.co.uk

7. Data Retention

We retain your data only as long as necessary to fulfil our obligations, including:

  • Employment verification and record-keeping
  • Regulatory and audit requirements

Typically, we retain visit and employment records for 3 to 8 years, depending on regulatory obligations.

8. Data Security

We take data protection seriously. Measures include:

  • Encrypted storage and transmission
  • Password-protected access and secure logins
  • Regular audits and staff training
  • Data disposal protocols for expired records

9. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you via the app, email, or WhatsApp.

10. Contact Us

If you have any questions or concerns, reach out to:

Serenity Healthcare Services Limited
339 Halliwell Road, Bolton, BL1 8DF
info@serenityhealthcare.co.uk